A key benefit of using social media during disasters is to:

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Utilizing social media during disasters plays a crucial role in fostering transparency and accountability. When emergency management agencies share real-time information through social media platforms, they enhance the public’s understanding of the situation at hand. This open communication builds trust and allows communities to stay informed about safety measures, resource allocations, and recovery efforts.

Transparency helps to dispel rumors and misinformation, which can be particularly damaging during an emergency. By being accountable and accessible, agencies can demonstrate their commitment to the public, which strengthens community resilience. Additionally, social media allows for two-way communication, enabling individuals to express their needs, ask questions, and provide feedback, further contributing to a cooperative atmosphere in disaster response and recovery efforts.

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